Posts in Hypothesis News
Hypothesis and Aristocrat to Present at The Market Research Event: Reimagining Casino Gaming

Hypothesis is excited to announce our participation at this year's The Market Research Event (TMRE) in October with our client partner, Aristocrat Gaming. Maria Vallis and Eric Mathis of Hypothesis with Roberto Coppola from Aristocrat will present a case study on creative techniques to inspire, innovate and disrupt the casino slot machine category.

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Hypothesis Announces Launch of New Strategy Group

Hypothesis is pleased to formally announce the formation of Momentum by Hypothesis, an in-house group launched to oversee brand and strategy capabilities, helping clients with the inevitable “now what?” question that so often follows a research project. While Hypothesis interprets and brings the consumer voice to life, the Momentum team works with marketers and internal stakeholders to activate and implement the insights.

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