Hypothesis Increases Thought Leadership and Strategic Firepower with Appointment of Matt Walker as VP of Growth Strategy
Matt Walker Appointed as VP of Growth Strategy
LOS ANGELES, March 3, 2020
Hypothesis, a leading insights, design, and strategy agency, has announced the appointment of Matt Walker as VP of Growth Strategy. In this newly created role at Hypothesis, Matt will partner with the best and most ambitious brands around the world, identifying demand-side growth and marketing opportunities to enable clients to apply insights and strategy in fresh, new ways while aligning client organizations towards common goals and actions.
Before joining Hypothesis, Matt served as Director at Kantar Consulting's Innovation and Strategy divisions. Previously he spent almost a decade at LRW in Los Angeles and New York City, serving as Research Director and Account Manager. His consulting and research experience has taken him to all corners of the globe while working across verticals including technology, luxury, fashion, food & beverage, automotive, and retail.
"I'm extremely excited for this new role that we created. It allows me to indulge in my passion for finding creative ways to help companies grow while working closely with the A+ players around me, leaning into in-house expertise ranging from sophisticated, mixed-methodology market research to strategy, design, and implementation," Matt commented. Matt, who has also founded tech startups of his own, added "I'm also excited to bring the dynamic, outside-of-the-box thinking from startup culture to more established brands and industries."
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Hypothesis is a GreenBook Top 50 Market Leader that uses insights, strategy and design to help important brands do amazing things. We specialize in high-stake questions that take creative, multi-dimensional approaches, thoughtful strategy and a broad business perspective. Our approach combines inventive consumer-centric qualitative research, advanced analytics, strategic thinking and data visualization. Our Momentum strategy team turns insight into application with downstream marketing and implementation planning. And our award-winning Design team translates complex information into compelling, easy-to-understand deliverables to socialize learnings and engage teams. Founded in 2000, Hypothesis is one of the largest independent agencies and works primarily with global Fortune 500 companies and important brands of all sizes. We are headquartered in LA with offices in Seattle and Chicago. Learn more at www.hypothesisgroup.com
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For more information, call Jeff Seltzer at (213) 533-7064, or email jseltzer@hypothesisgroup.com.